Privacy Policy

1. Introduction

SalesAura ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered sales agent platform and related services (collectively, the "Service").

This Privacy Policy applies to information we collect through our website, mobile applications, AI-powered services, and any other services that link to this policy. It does not apply to information collected by third parties or through third-party websites or services.

Important: Our Service uses artificial intelligence and automated decision-making technology. Please review Section 8 carefully to understand how AI processes your information.

By accessing or using our Service, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, do not use our Service.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide when using our Service, including:

• Account Information: Name, email address, phone number, company name, job title, password
• Profile Information: Profile picture, preferences, communication settings
• Payment Information: Billing address, payment card details (processed by our payment processor)
• Business Information: Company details, CRM data, sales information you upload or integrate
• Communications: Messages you send through our Service, support requests, feedback
• AI Interaction Data: Conversations with our AI agents, voice recordings (if voice features enabled), transcripts

2.2 Information Collected Automatically

When you access our Service, we automatically collect certain information:

• Device Information: Device type, operating system, browser type, unique device identifiers
• Log Data: IP address, access times, pages viewed, links clicked, referring URL
• Usage Data: Features used, actions taken, time spent on pages, interaction patterns
• Location Data: General location based on IP address (we do not collect precise geolocation)

2.3 Information from Third Parties

We may receive information about you from third parties, including:

• Integrated Services: Data from CRM systems (Salesforce, HubSpot) you connect
• Authentication Providers: Information from single sign-on providers if you use them
• Business Partners: Lead information from referral partners
• Public Sources: Publicly available business information

2.4 Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to collect information about your browsing activities. We honor Global Privacy Control (GPC) signals. For more information, please see our Cookie Policy.

3. Categories of Personal Information (CCPA Disclosure)

In the preceding 12 months, we have collected the following categories of personal information as defined by the California Consumer Privacy Act:

4. How We Use Your Information

We use the information we collect for the following business and commercial purposes:

4.1 Providing and Improving Our Service

• Operating and maintaining our AI-powered sales platform
• Processing transactions and managing your subscription
• Providing customer support and responding to inquiries
• Personalizing your experience and delivering relevant content
• Developing new features and improving existing functionality

4.2 AI Training and Improvement

• Training and improving our AI models using aggregated and anonymized data
• Analyzing conversation patterns to enhance AI responses
• Developing new AI capabilities

Note: You may opt out of having your data used for AI training. See Section 12 for opt-out instructions.

4.3 Communications

• Sending administrative communications (account updates, security alerts, service changes)
• Sending marketing communications (with your consent where required)
• Responding to your comments, questions, and requests

4.4 Security and Compliance

• Detecting, preventing, and addressing fraud, security threats, and technical issues
• Enforcing our Terms of Service and other policies
• Complying with legal obligations and responding to legal requests
• Protecting our rights, privacy, safety, or property

4.5 Analytics and Research

• Analyzing usage patterns and trends
• Conducting research and analytics to improve our Service
• Measuring the effectiveness of our marketing campaigns

5. Information Sharing and Disclosure

We may share your information in the following circumstances:

5.1 Service Providers

We share information with third-party service providers who perform services on our behalf, including:

• Cloud hosting and infrastructure providers
• Payment processing services
• Analytics and monitoring services
• Customer support tools
• AI model providers (for processing your requests)
• Email and communication services

These service providers are contractually obligated to use your information only for the purposes of providing services to us and in accordance with this Privacy Policy.

5.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any change in ownership or uses of your personal information.

5.3 Legal Requirements

We may disclose your information when required by law, such as to:

• Comply with a subpoena, court order, or other legal process
• Respond to a government request
• Protect our rights, privacy, safety, or property
• Enforce our Terms of Service

5.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

5.5 Aggregated or De-identified Information

We may share aggregated or de-identified information that cannot reasonably be used to identify you for any purpose, including research, marketing, and analytics.

6. Do Not Sell or Share My Personal Information

Under California law ("selling" under CCPA) and other state privacy laws, certain disclosures of personal information may constitute a "sale" or "sharing" of personal information. We do not engage in such practices.

6.1 Global Privacy Control (GPC)

We recognize and honor the Global Privacy Control (GPC) signal. If your browser or device transmits a GPC signal, we will treat it as a valid opt-out request for the sale or sharing of your personal information. You can enable GPC in your browser settings or through browser extensions.

6.2 Opt-Out Rights

Even though we do not sell or share personal information, you have the right to opt out of:

• Future sales of personal information (if we ever change our practices)
• Sharing for cross-context behavioral advertising
• Processing for profiling in furtherance of decisions that produce legal or similarly significant effects

To exercise these rights, contact us at privacy@salesaura.ai or use the privacy settings in your account.

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

• Encryption: Data encrypted in transit (TLS 1.3) and at rest (AES-256)
• Access Controls: Role-based access controls and multi-factor authentication
• Infrastructure Security: SOC 2 Type II compliant cloud infrastructure
• Monitoring: 24/7 security monitoring and intrusion detection
• Testing: Regular security assessments and penetration testing
• Training: Employee security awareness training
• Incident Response: Documented incident response procedures

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. In the event of a data breach affecting your personal information, we will notify you in accordance with applicable law.

8. AI and Automated Decision-Making Technology (ADMT)

8.1 Types of AI Processing

Our Service uses AI and automated processing for:

• Conversational AI: AI agents that conduct sales conversations, answer questions, and qualify leads
• Lead Scoring: Automated assessment of lead quality and conversion likelihood
• Content Generation: AI-generated responses, emails, and sales materials
• Analytics and Insights: Automated analysis of conversation patterns and sales performance
• Personalization: AI-driven recommendations and content personalization

8.2 Data Used for AI Processing

Our AI systems process the following data:

• Conversation transcripts and voice recordings
• CRM data you integrate with our Service
• Usage patterns and interaction data
• Business information you provide

8.3 AI Limitations

Our AI systems have limitations you should be aware of:

• AI-generated content may occasionally contain errors or inaccuracies
• AI decisions are based on patterns and may not account for all contextual factors
• AI systems may reflect biases present in training data
• AI cannot replace human judgment for important business decisions

8.4 Human Oversight

We maintain human oversight of our AI systems:

• You can review and modify AI-generated content before it is sent
• You can request human review of AI decisions affecting you
• Our team monitors AI performance and corrects issues
• You can escalate conversations to human agents at any time

8.5 Your ADMT Rights

Under applicable law, you may have the right to:

• Know when AI is being used to communicate with you (chatbot disclosure)
• Opt out of automated decision-making that produces legal or similarly significant effects
• Request human review of automated decisions
• Access information about the logic involved in automated processing
• Opt out of having your data used for AI training

To exercise these rights, contact us at privacy@salesaura.ai.

8.6 Chatbot Disclosure

When you interact with our AI agents, you are communicating with an artificial intelligence system, not a human. Our AI agents are designed to simulate human-like conversation but are computer programs. This disclosure is provided in compliance with California, New Jersey, Utah, and other applicable chatbot disclosure laws.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Specific retention periods include:

After the retention period expires, we will securely delete or anonymize your information. We may retain certain information longer if required by law or for legitimate business purposes (such as resolving disputes or enforcing agreements).

10. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

10.1 Right to Know

You have the right to request that we disclose:

• The categories of personal information we have collected about you
• The categories of sources from which we collected the information
• The business or commercial purpose for collecting, selling, or sharing the information
• The categories of third parties with whom we share the information
• The specific pieces of personal information we have collected about you

10.2 Right to Delete

You have the right to request that we delete any personal information we have collected from you, subject to certain exceptions (such as completing transactions, detecting security incidents, or complying with legal obligations).

10.3 Right to Correct

You have the right to request that we correct inaccurate personal information we maintain about you.

10.4 Right to Opt-Out of Sale/Sharing

You have the right to opt out of the sale or sharing of your personal information. As stated in Section 6, we do not sell or share your personal information for cross-context behavioral advertising.

10.5 Right to Limit Use of Sensitive Personal Information

You have the right to limit our use and disclosure of your sensitive personal information to uses necessary to perform the services you request.

10.6 Right to Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. We will not deny you services, charge different prices, provide different quality of service, or suggest any of these unless the difference is reasonably related to the value provided by your data.

10.7 Authorized Agents

You may designate an authorized agent to make requests on your behalf. We may require the agent to provide proof of authorization and verify your identity.

10.8 How to Exercise Your Rights

To exercise your California privacy rights, you may:

• Email us at privacy@salesaura.ai
• Use the privacy settings in your account dashboard
• Call us toll-free at 1-800-XXX-XXXX

We will verify your identity before processing your request. We will respond to verifiable requests within 45 days, or notify you if we need additional time (up to 90 days total).

10.9 California "Shine the Light" Law

Under California Civil Code Section 1798.83, California residents may request information about our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes.

11. Other State Privacy Rights

Residents of other states with comprehensive privacy laws may have additional rights:

11.1 Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA)

If you are a resident of Virginia, Colorado, Connecticut, or Utah, you may have the right to:

• Confirm whether we are processing your personal data
• Access your personal data
• Correct inaccuracies in your personal data
• Delete your personal data
• Obtain a copy of your personal data in a portable format
• Opt out of targeted advertising, sale of personal data, and profiling

11.2 Colorado AI Act (Effective June 30, 2026)

If you are a Colorado resident and our AI systems make or are a substantial factor in making consequential decisions about you, you have the right to:

• Receive notice that AI is being used
• Opt out of AI processing for consequential decisions
• Appeal an adverse decision made by AI

11.3 Other States

Additional state privacy laws continue to be enacted. We monitor these developments and will update this Privacy Policy as needed. If you are a resident of a state with a comprehensive privacy law not listed above, please contact us to inquire about your rights.

11.4 Appeals

If we decline to take action on your privacy request, you have the right to appeal. To appeal, email us at privacy@salesaura.ai with the subject line "Privacy Request Appeal." We will respond within 60 days. If you are not satisfied with our response, you may contact your state's attorney general.

12. Your Rights and Choices

12.1 Account Settings

You can access and update your account information through your account settings dashboard. You can also:

• Update your profile information
• Change your communication preferences
• Manage connected integrations
• Download your data
• Delete your account

12.2 Marketing Communications

You can opt out of marketing communications by:

• Clicking the "unsubscribe" link in any marketing email
• Updating your preferences in account settings
• Contacting us at privacy@salesaura.ai

Note: Even if you opt out of marketing, we may still send you administrative communications about your account or service.

12.3 AI Training Opt-Out

You can opt out of having your data used to train and improve our AI models by:

• Toggling the "AI Training" setting off in your account privacy settings
• Emailing us at privacy@salesaura.ai with your request

12.4 Cookies and Tracking

You can manage cookies through:

• Our cookie consent banner
• Your browser settings
• Global Privacy Control (GPC)

12.5 Data Portability

You can request a copy of your data in a portable, machine-readable format by contacting us at privacy@salesaura.ai or using the export feature in your account settings.

13. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. These countries may have different data protection laws than your jurisdiction.

When we transfer personal information internationally, we implement appropriate safeguards, including:

• Standard Contractual Clauses approved by relevant authorities
• Data Processing Agreements with service providers
• Certification under recognized frameworks where applicable

By using our Service, you consent to the transfer of your information to the United States and other countries where we operate.

14. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at privacy@salesaura.ai.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will:

• Post the updated Privacy Policy on this page
• Update the "Last Updated" date at the top
• Notify you by email or through a notice on our Service (for material changes)
• Obtain your consent where required by law

We encourage you to review this Privacy Policy periodically. Your continued use of our Service after changes become effective constitutes your acceptance of the revised Privacy Policy.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

16.1 Data Protection Officer

For data protection inquiries, you may also contact our Data Protection Officer at dpo@salesaura.ai.

16.2 Regulatory Complaints

If you are not satisfied with our response to your privacy concern, you have the right to lodge a complaint with your local data protection authority or state attorney general.